230 Must-Know Hotel Statistics and Travel Trends in Europe for 2025

Discover the most compelling hotel statistics and travel trends in Europe for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 230 key statistics and travel trends offers valuable insights into Europe's dynamic hotel scene. Backed by data from 280,728 hotels, 63,861,257 traveler reviews, and 32,684,795 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.

Hotel and Travel Statistics for Europe

Top Hotel and Travel Statistics for Europe

  • There are 280,728 hotels operating in Europe.
  • The average hotel rating in Europe is 8.29, based on 44,350,370 reviews.
  • Travelers can expect to pay around $149 per night for a hotel in Europe.
  • If you're looking for the best month to visit Europe by rating, it's March with an average rating of 8.38.
  • If you're looking for the cheapest month to visit Europe, it's February with an average price of $126.
  • The least popular month to visit Europe is February, attracting only 5.2% of visitors.
  • The most popular month to visit Europe is August, attracting 13.1% of visitors.
  • Solo Travelers are the most satisfied travelers when visiting Europe, rating their stays at 8.36 on average.
  • Business Travelers are the least satisfied travelers when visiting Europe, rating their stays at 8.14 on average.
  • Hotel prices in Europe peak in September, with an average price of $208.

Hotel Availability and Types in Europe

Number of Hotels

  • There are 280,728 hotels in Europe.

Distribution by Star Rating

  • Europe has 4,659 hotels with a 1-star rating, accounting for 1.7% of all hotels.
  • Europe has 11,420 hotels with a 2-star rating, accounting for 4.1% of all hotels.
  • Europe has 85,112 hotels with a 3-star rating, accounting for 30.3% of all hotels.
  • Europe has 46,706 hotels with a 4-star rating, accounting for 16.6% of all hotels.
  • Europe has 18,874 hotels with a 5-star rating, accounting for 6.7% of all hotels.
  • We also have 113,957 hotels with an unknown star rating in Europe, accounting for 40.6% of all hotels.
  • The average price of a hotel in Europe is $149 per night.
  • The average price of a 1-star hotel in Europe is $104 per night.
  • The average price of a 2-star hotel in Europe is $98 per night.
  • The average price of a 3-star hotel in Europe is $124 per night.
  • The average price of a 4-star hotel in Europe is $164 per night.
  • The average price of a 5-star hotel in Europe is $285 per night.
  • The average price of a hotel in Europe with an unknown star rating is $146 per night.
  • There are 9,196 hotels in Europe priced in the $0-$50 range, accounting for 5.8% of all hotels.
  • There are 61,879 hotels in Europe priced in the $50-$100 range, accounting for 38.7% of all hotels.
  • There are 65,740 hotels in Europe priced in the $100-$200 range, accounting for 41.1% of all hotels.
  • There are 19,464 hotels in Europe priced in the $200-$500 range, accounting for 12.2% of all hotels.
  • There are 2,574 hotels in Europe priced in the $500-$1000 range, accounting for 1.6% of all hotels.
  • There are 1,040 hotels in Europe priced in the $1000+ range, accounting for 0.7% of all hotels.
  • The average price of a hotel in Europe in January is $128.
  • The average price of a hotel in Europe in February is $126.
  • The average price of a hotel in Europe in March is $133.
  • The average price of a hotel in Europe in April is $145.
  • The average price of a hotel in Europe in May is $155.
  • The average price of a hotel in Europe in June is $166.
  • The average price of a hotel in Europe in July is $177.
  • The average price of a hotel in Europe in August is $204.
  • The average price of a hotel in Europe in September is $208.
  • The average price of a hotel in Europe in October is $147.
  • The average price of a hotel in Europe in November is $136.
  • The average price of a hotel in Europe in December is $137.

Hotel Ratings and Reviews in Europe

Number of Reviews

  • We've collected 63,930,231 reviews for hotels in Europe.

Review Distribution by Traveler Type

  • There are 6,177,925 reviews from business travelers in Europe, accounting for 9.7% of all reviews.
  • There are 26,724,048 reviews from couples in Europe, accounting for 41.8% of all reviews.
  • There are 15,280,753 reviews from families in Europe, accounting for 23.9% of all reviews.
  • There are 2,527,187 reviews from friends in Europe, accounting for 4.0% of all reviews.
  • There are 4,344,741 reviews from group travelers in Europe, accounting for 6.8% of all reviews.
  • There are 6,035,116 reviews from solo travelers in Europe, accounting for 9.4% of all reviews.
  • There are 2,840,461 reviews from travelers with an unknown type in Europe, accounting for 4.4% of all reviews.

Average Hotel Ratings Over Time

  • The average rating for hotels in Europe in 2025 is 8.03, based on 2,624 reviews.
  • The average rating for hotels in Europe in 2024 was 8.25, based on 14,066,014 reviews.
  • The average rating for hotels in Europe in 2023 was 8.25, based on 15,651,982 reviews.
  • The average rating for hotels in Europe in 2022 was 8.23, based on 13,287,838 reviews.
  • The average rating for hotels in Europe in 2021 was 8.24, based on 2,926,958 reviews.
  • The average rating for hotels in Europe in 2020 was 8.31, based on 1,101,244 reviews.
  • The average rating for hotels in Europe in 2019 was 8.24, based on 2,651,314 reviews.
  • The average rating for hotels in Europe in 2018 was 8.19, based on 2,186,718 reviews.
  • The average rating for hotels in Europe in 2017 was 8.21, based on 2,365,828 reviews.
  • The average rating for hotels in Europe in 2016 was 8.25, based on 2,535,954 reviews.
  • The average rating for hotels in Europe in 2015 was 8.20, based on 2,212,476 reviews.
  • The average rating for hotels in Europe in 2014 was 8.16, based on 1,760,992 reviews.
  • The average rating for hotels in Europe in 2013 was 8.11, based on 1,477,610 reviews.
  • The average rating for hotels in Europe in 2012 was 8.06, based on 1,121,871 reviews.
  • The average rating for hotels in Europe in 2011 was 7.94, based on 682,065 reviews.
  • The average rating for hotels in Europe in 2010 was 7.81, based on 370,975 reviews.
  • The average rating for hotels in Europe in 2009 was 7.78, based on 250,889 reviews.
  • The average rating for hotels in Europe in 2008 was 7.55, based on 162,912 reviews.
  • The average rating for hotels in Europe in 2007 was 7.47, based on 133,341 reviews.
  • The average rating for hotels in Europe in 2006 was 7.42, based on 91,369 reviews.
  • The average rating for hotels in Europe in 2005 was 7.52, based on 55,365 reviews.
  • The average rating for hotels in Europe in 2004 was 7.68, based on 28,890 reviews.
  • The average rating for hotels in Europe in 2003 was 7.68, based on 9,109 reviews.
  • The average rating for hotels in Europe in 2002 was 7.84, based on 1,065 reviews.
  • The average rating for hotels in Europe in 2001 was 7.64, based on 11 reviews.

Average Ratings by Star Rating

  • The average rating for 1-star hotels in Europe is 7.73.
  • The average rating for 2-star hotels in Europe is 7.77.
  • The average rating for 3-star hotels in Europe is 8.08.
  • The average rating for 4-star hotels in Europe is 8.38.
  • The average rating for 5-star hotels in Europe is 8.62.
  • The average rating for hotels in Europe with an unknown star rating is 8.37.

Average Ratings by Traveler Type

  • The average rating for business travelers in Europe is 8.14.
  • The average rating for couples in Europe is 8.26.
  • The average rating for families in Europe is 8.30.
  • The average rating for friends in Europe is 8.24.
  • The average rating for group travelers in Europe is 8.35.
  • The average rating for solo travelers in Europe is 8.36.
  • The average rating for travelers with an unknown type in Europe is 8.20.

Best Months to Visit by Ratings

  • The average rating for hotels in Europe in January is 8.33.
  • The average rating for hotels in Europe in February is 8.37.
  • The average rating for hotels in Europe in March is 8.38.
  • The average rating for hotels in Europe in April is 8.38.
  • The average rating for hotels in Europe in May is 8.37.
  • The average rating for hotels in Europe in June is 8.33.
  • The average rating for hotels in Europe in July is 8.28.
  • The average rating for hotels in Europe in August is 8.20.
  • The average rating for hotels in Europe in September is 8.24.
  • The average rating for hotels in Europe in October is 8.26.
  • The average rating for hotels in Europe in November is 8.31.
  • The average rating for hotels in Europe in December is 8.32.

Seasons in Europe

The seasons in Europe are determined by the percentage of reviews for each month.

Low Season in Europe

  • January (5.2%)
  • February (5.2%)
  • March (6.0%)
  • December (5.2%)

Shoulder Season in Europe

  • April (7.3%)
  • May (9.1%)
  • October (9.4%)
  • November (6.2%)

High Season in Europe

  • June (10.1%)
  • July (12.1%)
  • August (13.1%)
  • September (11.1%)

Country Rankings in Europe

  • The country with the most hotels is Italy, with 52,092 hotels.
  • The country with the highest average rating is Greece, with an average rating of 8.84.
  • The country with the lowest average rating is Azerbaijan, with an average rating of 7.63.
  • The country with the most expensive hotels is Monaco, with average prices of $459.
  • The country with the cheapest hotels is Russia, with average prices of $50.
1,463
8.55
$76.10
249
7.81
$156.09
5,666
8.63
$205.73
596
7.63
$124.39
211
8.01
$135.63
4,324
8.06
$156.35
405
8.55
$89.43
1,582
7.91
$111.30
7,977
8.69
$166.44
2,349
8.33
$156.54
2,195
8.32
$110.56
2,674
7.84
$154.08
183
8.19
$120.01
25
8.42
$170.99
901
8.10
$161.21
28,301
8.05
$149.85
1,767
8.36
$76.08
23,169
8.14
$124.67
11
8.31
$171.64
19,505
8.84
$161.53
21
8.08
$203.19
26
8.68
$193.29
1,488
8.16
$124.14
980
8.48
$187.29
1,298
8.53
$165.33
27
8.41
$127.11
52,092
8.51
$160.74
44
8.67
$182.50
46
8.18
$62.76
384
8.22
$88.28
16
8.69
$235.19
338
8.32
$86.02
155
7.92
$166.25
841
8.40
$131.79
89
8.24
$83.36
14
8.34
$459.28
906
8.61
$118.27
6,141
7.99
$188.38
155
8.25
$69.27
1,618
8.02
$147.78
5,835
8.15
$95.24
8,584
8.40
$134.77
2,114
8.37
$107.59
7,134
7.91
$49.74
19
8.09
$99.11
678
8.45
$98.19
580
8.29
$106.34
769
8.59
$144.67
28,627
8.20
$158.63
3,294
7.92
$116.86
3,219
8.33
$255.62
18,997
8.06
$132.45
1,014
8.17
$71.91
29,632
8.16
$155.29

Hotel and Travel Statistics for Luxury Resorts in Europe

Top Hotel and Travel Statistics for Luxury Resorts in Europe

  • There are 1,164 Luxury Resorts operating in Europe.
  • The average rating for Luxury Resorts in Europe is 8.33, based on 734,668 reviews.
  • Travelers can expect to pay around $277 per night for a Luxury Resort in Europe.
  • If you're looking for the best month to book a Luxury Resort in Europe by rating, it's April, with an average rating of 8.60.
  • If you're looking for the cheapest month to book a Luxury Resort in Europe, it's March, with an average price of $210.
  • The least popular month to book a Luxury Resort in Europe is December, attracting only 3.1% of visitors.
  • The most popular month to book a Luxury Resort in Europe is August, attracting 15.3% of visitors.
  • Friends are the most satisfied travelers when visiting Luxury Resorts in Europe, rating their stays at 8.52 on average.
  • Group Travelers are the least satisfied travelers when visiting Luxury Resorts in Europe, rating their stays at 8.25 on average.
  • Luxury Resort prices in Europe peak in August, with an average price of $441.

Availability and Types of Luxury Resorts in Europe

Number of Luxury Resorts

  • There are 1,164 Luxury Resorts in Europe.

Star Rating Distribution for Luxury Resorts

  • There are 636 Luxury Resorts in Europe with a 4-star rating, accounting for 54.6% of all Luxury Resorts.
  • There are 528 Luxury Resorts in Europe with a 5-star rating, accounting for 45.4% of all Luxury Resorts.
  • The average price for Luxury Resorts in Europe is $277.
  • The average price for 4-star Luxury Resorts in Europe is $200.
  • The average price for 5-star Luxury Resorts in Europe is $362.
  • There are 9 Luxury Resorts in Europe priced in the $0-$50 range, accounting for 1.0% of all Luxury Resorts.
  • There are 98 Luxury Resorts in Europe priced in the $50-$100 range, accounting for 10.4% of all Luxury Resorts.
  • There are 426 Luxury Resorts in Europe priced in the $100-$200 range, accounting for 45.4% of all Luxury Resorts.
  • There are 320 Luxury Resorts in Europe priced in the $200-$500 range, accounting for 34.1% of all Luxury Resorts.
  • There are 59 Luxury Resorts in Europe priced in the $500-$1000 range, accounting for 6.3% of all Luxury Resorts.
  • There are 27 Luxury Resorts in Europe priced in the $1000+ range, accounting for 2.9% of all Luxury Resorts.
  • The average price for Luxury Resorts in Europe in January is $231.
  • The average price for Luxury Resorts in Europe in February is $216.
  • The average price for Luxury Resorts in Europe in March is $210.
  • The average price for Luxury Resorts in Europe in April is $227.
  • The average price for Luxury Resorts in Europe in May is $255.
  • The average price for Luxury Resorts in Europe in June is $287.
  • The average price for Luxury Resorts in Europe in July is $351.
  • The average price for Luxury Resorts in Europe in August is $441.
  • The average price for Luxury Resorts in Europe in September is $311.
  • The average price for Luxury Resorts in Europe in October is $248.
  • The average price for Luxury Resorts in Europe in November is $250.
  • The average price for Luxury Resorts in Europe in December is $269.

Ratings and Reviews for Luxury Resorts in Europe

Number of Reviews for Luxury Resorts

  • We've collected 864,428 reviews for Luxury Resorts in Europe.

Review Distribution for Luxury Resorts

  • There are 24,093 reviews for Luxury Resorts from business travelers in Europe, accounting for 2.8% of all reviews.
  • There are 322,000 reviews for Luxury Resorts from couples in Europe, accounting for 37.3% of all reviews.
  • There are 341,484 reviews for Luxury Resorts from families in Europe, accounting for 39.5% of all reviews.
  • There are 56,835 reviews for Luxury Resorts from friends in Europe, accounting for 6.6% of all reviews.
  • There are 24,310 reviews for Luxury Resorts from group travelers in Europe, accounting for 2.8% of all reviews.
  • There are 24,671 reviews for Luxury Resorts from solo travelers in Europe, accounting for 2.9% of all reviews.
  • There are 71,035 reviews for Luxury Resorts from travelers with an unknown type in Europe, accounting for 8.2% of all reviews.

Average Rating Over Time for Luxury Resorts

  • The average rating for Luxury Resorts in Europe in 2024 was 8.37, based on 146,886 reviews.
  • The average rating for Luxury Resorts in Europe in 2023 was 8.34, based on 143,947 reviews.
  • The average rating for Luxury Resorts in Europe in 2022 was 8.25, based on 111,763 reviews.
  • The average rating for Luxury Resorts in Europe in 2021 was 8.28, based on 38,773 reviews.
  • The average rating for Luxury Resorts in Europe in 2020 was 8.34, based on 25,501 reviews.
  • The average rating for Luxury Resorts in Europe in 2019 was 8.30, based on 61,687 reviews.
  • The average rating for Luxury Resorts in Europe in 2018 was 8.25, based on 49,857 reviews.
  • The average rating for Luxury Resorts in Europe in 2017 was 8.27, based on 48,361 reviews.
  • The average rating for Luxury Resorts in Europe in 2016 was 8.38, based on 52,754 reviews.
  • The average rating for Luxury Resorts in Europe in 2015 was 8.31, based on 48,442 reviews.
  • The average rating for Luxury Resorts in Europe in 2014 was 8.23, based on 38,685 reviews.
  • The average rating for Luxury Resorts in Europe in 2013 was 8.31, based on 31,291 reviews.
  • The average rating for Luxury Resorts in Europe in 2012 was 8.28, based on 24,709 reviews.
  • The average rating for Luxury Resorts in Europe in 2011 was 8.09, based on 16,036 reviews.
  • The average rating for Luxury Resorts in Europe in 2010 was 8.04, based on 9,180 reviews.
  • The average rating for Luxury Resorts in Europe in 2009 was 7.95, based on 5,874 reviews.
  • The average rating for Luxury Resorts in Europe in 2008 was 7.73, based on 3,971 reviews.
  • The average rating for Luxury Resorts in Europe in 2007 was 7.74, based on 3,009 reviews.
  • The average rating for Luxury Resorts in Europe in 2006 was 7.72, based on 1,971 reviews.
  • The average rating for Luxury Resorts in Europe in 2005 was 7.91, based on 1,099 reviews.
  • The average rating for Luxury Resorts in Europe in 2004 was 8.27, based on 498 reviews.
  • The average rating for Luxury Resorts in Europe in 2003 was 8.25, based on 125 reviews.

Average Rating by Star Rating for Luxury Resorts

  • The average rating for 4-star Luxury Resorts in Europe is 8.17.
  • The average rating for 5-star Luxury Resorts in Europe is 8.59.

Average Rating by Traveler Type for Luxury Resorts

  • The average rating of Luxury Resorts from business travelers in Europe is 8.32.
  • The average rating of Luxury Resorts from couples in Europe is 8.35.
  • The average rating of Luxury Resorts from families in Europe is 8.33.
  • The average rating of Luxury Resorts from friends in Europe is 8.52.
  • The average rating of Luxury Resorts from group travelers in Europe is 8.25.
  • The average rating of Luxury Resorts from solo travelers in Europe is 8.48.
  • The average rating of Luxury Resorts from travelers with an unknown type in Europe is 8.33.

Best Month to Stay at a Luxury Resort by Rating

  • The average rating for Luxury Resort in Europe in January is 8.43.
  • The average rating for Luxury Resort in Europe in February is 8.47.
  • The average rating for Luxury Resort in Europe in March is 8.56.
  • The average rating for Luxury Resort in Europe in April is 8.60.
  • The average rating for Luxury Resort in Europe in May is 8.60.
  • The average rating for Luxury Resort in Europe in June is 8.44.
  • The average rating for Luxury Resort in Europe in July is 8.32.
  • The average rating for Luxury Resort in Europe in August is 8.19.
  • The average rating for Luxury Resort in Europe in September is 8.33.
  • The average rating for Luxury Resort in Europe in October is 8.37.
  • The average rating for Luxury Resort in Europe in November is 8.39.
  • The average rating for Luxury Resort in Europe in December is 8.51.

Seasons for Luxury Resorts in Europe

The seasons in Europe are determined by the percentage of reviews for Luxury Resorts in each month.

Low Season for Luxury Resorts in Europe

  • January (3.9%)
  • February (3.7%)
  • March (4.4%)
  • December (3.1%)

Shoulder Season for Luxury Resorts in Europe

  • April (6.0%)
  • May (9.4%)
  • October (10.7%)
  • November (5.1%)

High Season for Luxury Resorts in Europe

  • June (11.4%)
  • July (13.4%)
  • August (15.3%)
  • September (13.6%)

Luxury Resorts Country Rankings in Europe

  • The country with the most Luxury Resorts is Greece, with 261 Luxury Resorts.
  • The country with the highest average rating for Luxury Resorts is Austria, with an average rating of 8.92.
  • The country with the lowest average rating for Luxury Resorts is Bulgaria, with an average rating of 7.51.
  • The country with the most expensive Luxury Resorts is Austria, with average prices of $535.
  • The country with the cheapest Luxury Resorts is Albania, with average prices of $84.
12
8.17
$83.85
12
8.92
$534.71
22
7.51
$150.55
15
8.32
$162.09
33
8.59
$233.39
20
8.21
$181.68
20
8.29
$227.66
261
8.60
$285.57
183
8.35
$330.51
69
8.48
$253.53
13
8.42
$136.78
39
7.73
$97.12
100
8.36
$224.32
233
8.16
$369.85
30
8.24
$191.44